Zurich Insurance operates with an optimistic ethos uncommon in the insurance space, asking the question, What can go right?
Zurich Motor & Life Insurance
For this work, we wanted to progress that ethos, showing Zurich as even more interesting, relatable and human. Drawing from genuine insights and personal anecdotes, we created a series of very short, positive, upbeat and unexpected stories that show how when you are prepared for key life moments, you’re able to greet them with an open and optimistic mindset.
Zurich One Account
Everyday lives tend to be pretty messy and hectic, and Zurich Insurance believes that managing your policy shouldn’t add to the chaos. So this work, created to promote their new, all-in-one app, communicates a simple message:
Do life with one hand, and insurance with the other.